Free Contractor Website Conversion Workshop
Plus: practical AI updates for SEO + automated lead follow-up
Getting traffic is great. Getting calls and quote requests is better.
This free workshop is for Wisconsin contractors and service businesses who want their website to do its job: turn visitors into leads and understand how AI is changing the way customers find you, choose you, and expect fast follow-up.
We’ll cover AI in a practical way: AI-assisted SEO, AI search visibility, and AI-assisted lead follow-up (missed-call text back, automated responses, and CRM workflows) so opportunities don’t go cold.
Questions? https://profitpathseo.com/contact-us/
What You’ll Learn (Conversion + AI-Ready)
1) The “above the fold” fixes that increase calls fast
What to say, what to show, and where to put it so people take action quickly.
2) Trust signals that help people choose you (fast)
Reviews, photos, proof, service area clarity, and simple messaging that makes hiring feel easy.
3) The quote-request path (and where most sites lose leads)
Forms, buttons, phone numbers, scheduling—how to remove friction and make it easy to contact you.
4) AI + SEO: what’s changing (and what still matters)
How search is evolving with AI results—and the fundamentals that still drive visibility for contractors.
5) AI-assisted follow-up: how to respond faster without adding admin time
A practical look at automated lead follow-ups inside your CRM (text/email workflows, missed-call response, routing) so leads don’t sit for hours or days.
Who This Workshop Is For
Get traffic but want more calls/forms from the same visitors
Aren’t sure what to fix first on your website
Want a clear plan you can implement quickly
Want your marketing and follow-up to work together (SEO/ads → website → CRM)
Meet the Panel
Jessica Hartman
Founder of Profit Path SEO with 25+ years of marketing experience. Jessica focuses on conversion-first strategy tied to measurable leads.
Alex Brown
Digital specialist focused on execution and performance helping businesses turn website improvements into consistent lead flow.
Phil Real
Design and web credibility specialist. Phil brings the practical “trust + clarity” side of conversion what makes people choose you once they land on your site.
Workshop Details
- Date: April 20
- Time: 2:00 PM Central (1 hour)
- Format: Live online workshop + Q&A
- Cost: Free for business owners
- Spots: Limited (to keep Q&A useful)
FAQ
Is this really free?
Yes—no cost to attend.
Is this “AI-powered marketing”?
No hype. We’ll cover AI-assisted tools and workflows that support real marketing fundamentals—visibility, trust, conversion, and follow-up.
Will there be a sales pitch?
We’ll share what next steps look like if you want help, but the goal is to give you a clear plan you can use either way.